Vendorful was working with another agency who was able to offer their bundled services at a high price. This was the main reason the company sought out a different content provider who they hoped would be a better fit for their needs. With LeadsPanda onboard, Vendorful was able to—
Receive monthly content with risk-free investment and reasonable cost.
Publish quality, well-researched content created by a team of content marketing experts.
Ensure delivery of content through a proven editorial and research process.
Vendorful is a tech-based company that intends to simplify processes, data-flow and communication so that procurement teams can focus on strategic sourcing. Vendorful’s proprietary platform allows users to consolidate, integrate, and automate the RFP, RFI, and RFQ process, ultimately allowing businesses to save time and money.
Vendorful already had a content agency onboard who provided them bundled services that included content development. However, they were unable to maximize the partnership given the high cost of services.
After establishing that the previous agency they were working with wasn’t a good fit, Vendorful needed to find a way to produce content consistently. Unfortunately, the internal team didn’t have the time to produce content themselves.
Vendorful understood the need to continuously produce content, however, they didn’t have streamlined processes in place that could ensure consistent production of content.
LeadsPanda’s menu of services offered at cost-efficient, scalable rates ensured that Vendorful was able to avail their services and maximize their investment. The low monthly cost didn’t prove to be prohibitive for the company.
Vendorful’s internal team didn’t have a lot of time that they could dedicate to the development of new content for their blog. LeadsPanda was able to provide them with a team of content marketing experts who could research and develop material on a regular basis.
LeadsPanda’s experience and expertise in content creation and keyword research allowed them to develop niche content that engaged Vendorful’s specific target audience.
Vendorful struggled with finding a content agency that was the right fit for their needs. They recognized the need for regular, consistent material published on their site to support content marketing, but didn’t have the time and resources to do this themselves. LeadsPanda’s reliability and established processes helped ensure that content was developed consistently to achieve company objectives, thus maximizing Vendorful’s ROI and reducing content marketing cost by 51%.
(A $425 value, Yours free)