Tech companies don’t have it easy when it comes to content marketing. To be credible in their industry, they are expected to be a source of well-written, high-quality content related to their niche. They face the challenge of simplifying complex, technical ideas to engage and capture the interest of their readers.
This was especially true for Cloudivize Technologies LTD. With limited bandwidth for content production and lack of content marketing expertise, it was difficult to leverage their internal expertise to maximize content marketing opportunities.
To manage these challenges, LeadsPanda was tapped to: