By now you probably know that writing content for the Internet requires a combination of creativity and technical skill. In addition to producing content that’s well-written, relevant, and engaging, go the extra mile to make sure it’s SEO friendly. These are two goals that should always be top of mind. I want to share a
By now you likely know how important social media is to your overall marketing strategy. Maybe you have experienced just how tedious and time-consuming managing your different social media pages can be. You’ve probably looked into social media management tools to help save time, streamline workflows, and ensure that your content reaches the right audience.
Yes. When executed correctly, and when done following the benchmark practices of content development, writing and submitting guest blogs on credible and relevant websites is a great way to reach a wider audience and gain a bigger following for your own website. It does, however, take a little bit more time and effort to execute
This is a great question, especially since I’m a big fan of Instagram as a marketing tool. Facebook may still have the biggest user base, but Instagram has an audience base that is more engaged and active. It’s about so much more than just uploading your brand photos and videos. So, here’s my advice on
When it comes to online marketing, perhaps no other element in your strategy is more important than the content you’re publishing. Everything you put out there with your brand name will ultimately reflect on your business, so making sure you produce high-quality, well-researched, relevant content is critical to your success. Image Source Unfortunately, there’s no
Given the volume of users who access social media platforms today, there is absolutely no doubt that social media should be a significant part of your online marketing efforts. Image Source Social media can help you find customers and make meaningful connections with them. This can ultimately build awareness about your brand, help boost loyalty
Staying ahead of the competition and keeping up with the latest trends in online marketing is easy when you know who to follow in this industry. Granted, there are a lot of resources out there so it’s hard to figure out who the most influential and informative marketers are. So, I thought I’d help answer
There’s no doubt about it: social media is a powerful tool for business. But like any marketing platform, it will have advantages and disadvantages. Let’s start with the benefits of social media for business: Helps build brand awareness by allowing you to easily create compelling and relevant content that will engage your core audience. Allows
Guest blogging can offer a lot of benefits beyond just building backlinks for your website. Here are some worth noting: 1. Gain Great Exposure Among A Targeted Audience Contributing to a related blog means you gain access to that site’s main audience. They’ve already shown interest in your subject matter, making it easier to pique
For small businesses, the efficacy of a marketing strategy is more than about the metrics it can deliver. It’s also about giving you the results you need within your budget. The examples below are methods that have proven to be very effective for me in building my business: 1. Facebook Advertising Facebook has 2.8 billion
