7 Focus Tips For An Excellent B2B E-Book

For B2B companies, eBooks can be useful and effective resources to add to your marketing toolbox. When written well, eBooks have the ability to position you as an authority on a particular subject, adding a sense of depth to your content and credibility to your position. Here are 7 areas to focus on as you

2015-03-05T16:25:06+00:000 Comments

3 Proven Ways to Connect with B2B Customers

B2B customers are a special group. The decision-making process for B2B customers comes by way of multiple individuals, making the marketing process a bit trickier than selling to an a single decision maker. Board members, office managers, and financial advisors may all play a role in the decision to buy. B2B customers will take into

2015-03-02T18:57:52+00:000 Comments