eCommerce is a dynamic industry. Much like the digital world where it operates, it’s subject to fickle trends, advances in technology, shifting rules, and ever-changing systems. This means in order to maintain relevance, you have to keep up with all of it. Still, despite the industry’s constantly evolving nature, there are a few timeless tips
Superstar recruiters produce results quickly in every stage of the hiring process. They employ effective tactics and strategies to ensure that they reach their recruitment goals all the time. Here are 9 simple actions you can take to become a recruitment superstar: Finding Talent 1. Write better job ads Usually, many recruiters pull up job
It takes time to get ecommerce businesses up and running. You have to find the right product or service, set up a website where you can sell it, and make sure that the site generates enough traffic that it becomes lucrative. All these are easier said than done—and it can be overwhelming. But with hard
Many recruiters still fail to convey vital information to aspiring candidates in the different stages of the hiring process. Communicating with applicants shows that you are a professional and you value their time and effort in applying. The general notion is that you should only contact a candidate if they got short-listed, but in doing
There’s so much information available to us now on the subject of marketing, that it’s almost impossible to keep up. So we thought of simplifying things for you by pointing out the top 5 marketing myths that you need to avoid. Myth #1 – Effective marketing means you need to be involved in every single
Because of the automation tools available to marketers today, it’s easy to just go through the motions and robotically go through the different elements of your campaign—especially social media posting. Sure, using a scheduling tool does take a lot of the tedium out of the process. But there are things you can do to make
Telling an applicant that they’re not right for your company is never an easy job. Candidates are hopeful that they will get hired -- and then you come in and break the bad news. Rejection, however, is part and parcel of every recruitment process. And someone (a.k.a. you) has to do it. Rejecting applicants is
Marketing used to be simple. Before, it was all about the TV commercial, the radio spot, billboard, newspaper and magazine spots. But in an increasingly digital world, the Internet has provided marketers with the opportunity to reach audiences through a lot more platforms. The advent of blogs, social media, websites, microblogs, streaming sites—all these basically
Our offices are a world full of tight deadlines and endless to-do lists. In such cases, stress often builds up inside us and spills out on our colleagues, who may also be struggling with pressures of their own. When that happens, there is a risk of perpetuating a vicious circle, where you mirror and magnify
Amazon, WordPress, MailChimp—these are just some examples of how major corporations are leveraging social proof on their site to raise conversions. And if you ever needed any demonstration of how social proof can indeed be very helpful for growing your company, all you need to do is take a look at how they’re using it.
