The Generation Z candidates are taking over the world. We’ve arrived at an age where people have more access to information than ever before. The end-result is that this new-batch of prospective recruits are better informed than the recruits of the past. They represent a completely different challenge that companies are forced to adjust to.
Vigilance. Caution. Meticulousness. A recruiter’s job should always be focused on bringing in the best available talent to benefit the company. Every recruiter should be wary of any subtle red flags that are causes for concern. Remember that while great talent has the potential to greatly improve your company, bad candidates also have the potential
All experienced employers will always be in agreement with the idea that hiring the right person to perform the right job is necessary in achieving corporate success. The struggle always lies in making sure that no hire goes unwasted, and that every employee is consistently meeting expectations that are set for them. It is very
Given user’s search habits and the rise of mobile use, Google has announced a recent change that will have an impact on your mobile search rankings, particularly if you are using interstitials on mobile pages that make content less accessible for mobile users. This change is intended to make sure that content is easier to
What does it take for your landing page to deliver the conversions that you need? A good offer that will pique your audience’s interest. A landing page that is aligned with that offer. Marketing efforts that take your users through your conversion funnel. But you’ve already done all that—and still your leads don’t seem to
Whether online or offline, any business will want to ensure that they have a loyal customer base. A great product or service, while important, isn’t enough—customer service and experience plays a big part in making sure they keep coming back. Customers need to be nurtured—especially when you’re running your business online. You need to invest
We’ve talked a lot about landing pages, but we have yet to focus on mobile landing pages. Take a look around—you’ll notice that a lot of people are doing their surfing on their mobile phones these days. According to a recent study, “mobile devices now account for over 60% of all digital media consumption” And
If you own an ecommerce site, your ultimate goal is to sell. But you don’t want your customers to dilly-dally in between one site to another, browsing through products or services, getting distracted, and eventually bouncing off before they’ve followed through on a purchase. You want to offer the right products, with the best deals,
On the average, users will stay on a website for about 15 seconds…or less…before they lose interest or encounter something on your page that will prompt them bounce off. This means all that effort you put into attracting potential customers to your website has been for nothing, since none of them even stayed long enough
Perhaps there’s no better platform available today that has the potential to generate more leads for your ecommerce site better than Facebook. It’s accessible, it offers a massive amount of consumer data, and through the years, it’s been making it easier for marketers a to seamlessly combine brand visibility through Facebook ads and opportunities for
