Marketers often underestimate the value of exit popups in ecommerce. According to statistics however, 35% of lost visitors can be saved by exit intent offers. That’s a lot of potential customers, which could easily have been translated into actual sales if your ecommerce site was capable of tracking your visitors intention to leave the website
Let’s get one thing straight—popups work. Its efficacy depends on various factors like timing, quality, and relevance—but by and large, popups help catch the attention of your audience and raise your conversions. And given that, exit intent popups have become very popular recently. Exit intent popups work by catching your visitors at that critical moment
One of the biggest mistakes that an ecommerce company can make in this era of competitive online marketing? Creating content just for the sake of having them. It’s very likely that your competition has been putting more thought and effort into their content marketing. As a result, they’re not only able to create relevant and
As a recruiter, you know that a challenge is up ahead when you’re tasked to look for data scientists, cloud engineers or any tech related role. Their skill set is so specialized. Competition is fierce. And every other recruiter or company is after them. In fact, finance and industrial companies are hiring more developers than
When it comes to ecommerce marketing--driving traffic towards your website is not enough. You have get that traffic to actually convert. And signing up for your newsletter, getting visitors to download a free trial, and actually getting people to complete a purchase takes a lot more work. To actually make a major difference in your
A well-executed content marketing plan has the ability to improve your business’ performance. Content can draw audiences to your site, it can speak directly to your users, it puts your products and services in a context that is relatable and impactful. In addition, according to Demand Metric, 20% of Internet users’ online time is spent
Recruitment can be a tedious process for a lot of companies. The different stages require specific action plans to improve the efficiency and impact of hiring. We’ve listed practical, easy to implement actions that you can add to your hiring checklist. These simple, cost-effective actions will help you achieve significant results in your recruitment efforts.
Your ecommerce site’s blog is a critical part of your business. However, a blog readership doesn’t grow overnight. It takes months, even years, for blogs to start picking up. And while you’ve put a lot of effort towards researching and crafting rock star content, it won’t be of much use unless the world knows about
Job interviews are key to figuring out whether a candidate has the makings of an employee, who will fit seamlessly into your company. It is also an opportunity for the company to make a good impression on a potential hire, who you want to become a part of your organization. There are many different ways
The importance of blogs for ecommerce businesses often gets overlooked in this age of social media marketing. However, blogs are a proven way to drive traffic to your website. They also help raise your rankings on search engines. They build your credibility in the industry; and can provide relevant content to customers that ultimately, builds
