It’s no secret that content is critical for connecting with your target audience and establishing brand awareness. But businesses today have to go above and beyond simply maintaining a blog and sharing content on social media to engage their followers in a meaningful way. You can see this by the
As of this year, there are 4.62 billion people worldwide who now use social media. You’re likely one of them, and probably also using it for personal reasons.
To that end, when it comes to using social media for business, you
When it comes to content marketing, it’s so easy to settle into simple formats that you are familiar with and easy to make.
Blogs, for example, are a standard in any content marketing strategy. However, focusing solely on just blog posts means you’re missing out on other content
We’re all about creating content and every blog in this niche is about sharing tips and tricks to make the content you produce successful.
What doesn’t get enough attention, though, are the common content marketing mistakes that marketers make as they implement their strategies. As much as you’d like
It takes a lot to create high-quality content. It’s even likely that you’ve already implemented some strategies. To ensure consistency in your output, however, it’s good to look at easy and actionable ways you can improve your overall content strategy approach.
Here’s how you can take your content to
Before the world realized that the Internet could be used as a tool for advertising, it was all just about content.
Traffic to any website was driven by content.
This still holds true until today—you just have to contend with a lot of clutter. And this ultimately means
Thou shall not trust the first draft.
This should be a cardinal rule that should be instilled in the mind of every content marketer.
Proofreading and reviewing content are two often overlooked steps in content development. Some marketers don’t have the time to go through their own work,
10 Key Elements to Giving Concise and Clear Content Briefs for Writers — A Must for Content Success!
Many writers feel this way when receiving content writing instructions from their clients or bosses — confused, or even clueless. The writer is not sure what it is required and how to proceed.
There are three scenarios that could arise from this problem: