5 Best Practices for Repurposing Content
Have you considered repurposing your content? It can be a great, low-effort way to increase your search relevance while building audience engagement.
Your blog archives are probably a treasure trove of useful posts that you could reuse to reach a wider audience. Repurposing content helps you save time and
Everything You Need to Know About Repurposing Content
A blog post’s shelf life doesn’t end once it’s published. In fact, if you know how to repurpose content, you can extend the life of every piece you publish.
Start by taking a look at your “hall-of-famers.” Which posts would you consider your best? Which ones got the most
Social Media Trends That You Should Already Be Using
On any given day, the average online user spends 2 hours and 27 minutes on social media.
Still, no matter how often you use social media for personal reasons, maintaining social media business
Anatomy of the Perfect Blog Post
If you’re in the content marketing business and you’re reading this blog post, then you probably already know that blogging isn’t as easy as it seems.
Just getting your target audience to read your first line takes a lot of time and effort. Keeping their
Instagram Reels vs. TikTok: Which One Is Best For Your Business?
It’s been a while since a new social media platform or feature was introduced and adopted with such open arms as TikTok and Instagram Reels—and not for a lack of other platforms trying either.
After the rise of Facebook, Twitter, and Instagram, it wasn’t long before Snapchat entered the
A Roundup of the Latest Content Marketing Statistics You Should Know
When someone asks: what’s going on with marketing these days? It’s hard to give a definitive answer. Content marketing is in a constant state of flux—evolving, changing, expanding, and reinventing itself.
To help you keep your finger on the pulse of what’s effective in this
Do You Need A Content Marketing Agency?
The internet has changed marketing for both consumers and marketers. For starters, audiences now have a lot of control over their marketing experiences and they can easily avoid communications they don’t find relevant or compelling.
What does this mean for brands and businesses? Mostly that marketing services are becoming
Video Content Ideas That Should Be in Your Content Pipeline
Have you looked at the statistics for online content lately? Here are some numbers worth paying attention to:
A recent study noted that 86% of marketing professionals have been using video as a marketing tool. Recognizing the potential of
Do Listicles Still Work?
There are good reasons listicles remain one of the most popular forms of content today. They’re engagingly readable. Deliciously bite-sized. And very shareable—even if you haven’t written one, you’ve probably shared them.
Given their ubiquity, you’d think that the world would have tired of them already. Yet the online
Visual Content Marketing Trends You Need to Know
Among all the content marketing trends that have redefined modern strategies, none have made a bigger impact than visual content. Nearly half of marketers consider visual marketing to be a very important aspect of their overall marketing strategy.
This focus on